Rock will never die! Not as long as ‘77 have a say in the matter.
Since ’77 are true enthusiasts of rock it is no surprise that their new album, “Bright Gloom”, is the hardrock album that you would expect from the quartet surrounding the brothers Armand (lead singer/rhythm guitar) and LG (lead guitar/backing vocals) Valeta. “This time we didn’t want to overthink and just play what comes natural to us”, explains LG. An approach that created two contrasting vibes on the album: a darker and a brighter atmosphere. “As we wanted to emphasize the concept of duality we came up with the album title, ‘Bright Gloom’.” The album was recorded live onto tape in Brazil Studios in Madrid between November and December of 2017 with the well-known Spanish producer Raül Refree and Javier Ortiz as engineer assistant. “We mixed it from the 24track tape onto a 2 track tape with analogue gear such as compressors, EQs, tape delays and spring and plate reverbs. The analogue orgy really goes all the way, as the mastering by Alex Psaroudakis was done from a 1/4 inch tape onto a 1/2 inch tape and the vinyl master from the 1/2 inch tape straight into the lacquer.”
‘77 are no slouches to perfection. Ensuring that the album cover also mirrored the music and the (throwback) process by which it was put to wax, the group hired designer Pol Abran Cantador and Branca Studios, a graphic design firm bridging music, film, art, and culture using 1970’s aesthetics.
“Bright Gloom” is the first album with bassist Dani Martin. “We’ve known Dani for a long time now,” says LG. “He’s actually a big fan of the band. He even has ‘77 inked on his arm. He came to record a video of our show in Barcelona when we presented our ‘Maximum Rock’n’Roll’ album. He was also working in the same profession, so we met often. He’s a very easygoing guy, who fits pretty well in the ‘77 family.” That he’s “an authentic music freak, gear fan, and ‘70s lover” makes his homecoming on “Bright Gloom” all the more perfect.
“Bright Gloom” is scheduled for a release April 27, 2018 on Century Media Records.